Get People to HEAR YOUR MUSIC – No Matter What They Are Looking For
We all know the importance of our web sites, music and events achieving first page ranking on search engines like Google, MSN, AOL, etc. when it comes to getting maximum promotional results. ExtremeMusicMarketing.com is here to show you exactly how to achieve this.
“But we did that on our own just by being on MySpace!”
While it is very true that having active profile pages on social networks like Myspace and Facebook is a magnificent way to get free exposure, and you can indeed be found in high rankings on the search engines just by keeping activity streaming through them, there is one major consideration that is commonly overlooked by struggling artists and promoters.
Only The People Who Type in Your Band or Company Name Will Find You
This is great, but there are millions, billions of others who may enjoy your music, club or events who don’t even know you exist. And isn’t that what we are all trying to achieve? Getting our music or services OUT THERE…TO THE MASSES! You can gain massive exposure by incorporating SEO/SEM (Search Engine Optimization/Search Engine Marketing) techniques into your promotional strategies and have folks who are searching for virtually anything stumble upon YOUR site.
Search for Anything – Find YOUR MUSIC or EVENT
Here is an example of how 2 Optimized MySpace comments are keeping a local band on page one of Google for three months and counting.
We left the band RANDOM X a couple of MySpace comments a few months back ago, in August to be exact. Those very comments and the specific key words we composed them with, have kept Random X on PAGE ONE of GOOGLE for 3 MONTHS thus far!
Now, here is the kicker…
They come up on this page when a search is performed using the term MAXIMUM PROMOTIONAL RESULTS – NOT Random X. Simply put, anyone who is looking for “maximum promotional results”, for any reason, is going to find Random X. Anyone, looking to promote anything is going to find Random X. Obviously, this is a good thing for Random X.
The same holds true for;
LOCRIAN
THE RIVAS PROJECT
ROCKET RECORDS
And many others!
Need Proof?
See for yourself! Go to Ask.com, AOL or Google and type in key words MAXIMUM PROMOTIONAL RESULTS. Then scroll down until you find a link to Random X, or any of the above listed artists’ MySpace page. You’ll see right in the description the comments that we left that put them on PAGE ONE. If they delete the comment, they disappear from that search engine page. As long as their page remains active, and the comment remains on the page, they will remain on PAGE ONE of the search engines.
We achieved this in 2 MySpace comments people! THAT is the power of stealth marketing and SEO my friends.
This Technique Provides EXTREME EXPOSURE and MAXIMIZED PROMO RESULTS
Think for a moment how many people may click on their page simply because they Googled those keys words, MAXIMUM PROMOTIONAL RESULTS, and happen to stumble upon their music. Just by us posting two small comments on that page, using the proper terminology and key word placement to attract the search engine attention, we achieved this!
Now, imagine if you will what we could do if we posted more unique and strategically placed content that linked to YOUR MUSIC using MULTIPLE SEARCH ENGINE POPULAR KEY WORDS. The results could be staggering! You could come up on page one of several search engines, under several search terms.
We can put you virtually anywhere on the web and your promotional efforts can easily be MAXIMIZED...TENFOLD by putting OUR music marketing techniques to work for YOU! Once we have gotten you to PAGE ONE on the search engines, all you have to do is maintain daily activity on your web page and your site will remain on PAGE ONE! Pretty cool, huh?
We Can DO This For YOU – Or Show YOU How To Do It
Check out our blog for more detailed information or contact us at Info@ExtremeMusicMarketing.com!
Happy Promoting!
www.ExtremeMusicMarketing.com
Showing posts with label search engine optimization. Show all posts
Showing posts with label search engine optimization. Show all posts
Monday, November 30, 2009
Saturday, November 28, 2009
You Only Get 90 Seconds to Make an Impression - Are You Sending the Right Message?
Can the Color of Your Promotional Items and Web Site Affect Your Fan Base? You Bet!
The colors you use in your marketing weapons -- flyers, e-flyers, signs, CD/DVD covers, press kits, business cards -- play an important role in motivating people to take interest in your music.
Colors speak loudly and clearly about your band or music
But they can also give forth mixed messages. Guerrilla marketers know quite well the hidden language of color -- and know that colors speak much louder than words.
Colors stimulate emotions, excite, impress, entertain, and persuade. They are fully capable of generating negative reactions by otherwise potential fans if you don't understand them.
Lasting impressions are made within 90 seconds
And color accounts for 60 percent of the acceptance or rejection to receive. So don't select the colors you like personally. Instead consider their meaning to your prospective fan base. Here is what colors mean to people in their emotions, subconscious, and in a music business context:
Red evokes aggressiveness, passion, strength, vitality. In web design, it is great for accents and boldness, stimulates appetites, is associated with debt.
Pink evokes femininity, innocence, softness, health. If you choose to use pink, be sure you're aware of its feminine implications and associations.
Orange evokes fun, cheeriness, warm exuberance. In business, it's great to highlight information in graphs and on charts evokes positivity, sunshine and cowardice. It appeals to intellectuals and is excellent for accenting things. although too much orange can be subconciously unnerving.
Green evokes tranquility, health, freshness. Its deep tones convey status and wealth; its pale tones are soothing.
Blue is a prety safe color to use in many areas of marketing. It generally evokes authority, dignity, security, and faithfulness. In business, it implies fiscal responsibility and security, in music it relays trust in the artist. Plus it is just universally a popular color.
Yellow is an optimistic color that almost always evokes a positive response. Yellow gets you motivated; it stimulates creative and intellectual energy; it's cheerful and easygoing.
Purple evokes sophistication, spirituality, costliness, royalty and mystery. In most lines of business, music included, it is very appealing to upscale and artistic audiences.
Brown evokes utility, earthiness, woodsiness and subtle richness. It tends to signify less important issues and natural relaxation.
White evokes purity, truthfulness, being contemporary and refined. In web design, it enlivens dark colors and can be refreshing or sterile. If you are looking to have a clean and sparkling image, white can be your friend. But do not discount it's ability to be boring.
Gray evokes somberness, authority, practicality and a corporate mentality. In business, it is always right for conservative audiences. In music marketing, you may be inclined to minimize the use of this color.
Black evokes seriousness, distinctiveness, boldness and being classic. In the music business, it creates mystery and drama and is most often a fine background color.
Now That You Are Armed With This Useful Psychological Color Information...
Spend some time looking at your own web site and/or marketing materials and see if there are any changes you want to make to your color scheme. It's amazing what a little bit of color knowledge can to do subconsciously drive more potential fans nearer to your campaign and ultimately your music or event.
The colors you use in your marketing weapons -- flyers, e-flyers, signs, CD/DVD covers, press kits, business cards -- play an important role in motivating people to take interest in your music.
Colors speak loudly and clearly about your band or music
But they can also give forth mixed messages. Guerrilla marketers know quite well the hidden language of color -- and know that colors speak much louder than words.
Colors stimulate emotions, excite, impress, entertain, and persuade. They are fully capable of generating negative reactions by otherwise potential fans if you don't understand them.
Lasting impressions are made within 90 seconds
And color accounts for 60 percent of the acceptance or rejection to receive. So don't select the colors you like personally. Instead consider their meaning to your prospective fan base. Here is what colors mean to people in their emotions, subconscious, and in a music business context:
Red evokes aggressiveness, passion, strength, vitality. In web design, it is great for accents and boldness, stimulates appetites, is associated with debt.
Pink evokes femininity, innocence, softness, health. If you choose to use pink, be sure you're aware of its feminine implications and associations.
Orange evokes fun, cheeriness, warm exuberance. In business, it's great to highlight information in graphs and on charts evokes positivity, sunshine and cowardice. It appeals to intellectuals and is excellent for accenting things. although too much orange can be subconciously unnerving.
Green evokes tranquility, health, freshness. Its deep tones convey status and wealth; its pale tones are soothing.
Blue is a prety safe color to use in many areas of marketing. It generally evokes authority, dignity, security, and faithfulness. In business, it implies fiscal responsibility and security, in music it relays trust in the artist. Plus it is just universally a popular color.
Yellow is an optimistic color that almost always evokes a positive response. Yellow gets you motivated; it stimulates creative and intellectual energy; it's cheerful and easygoing.
Purple evokes sophistication, spirituality, costliness, royalty and mystery. In most lines of business, music included, it is very appealing to upscale and artistic audiences.
Brown evokes utility, earthiness, woodsiness and subtle richness. It tends to signify less important issues and natural relaxation.
White evokes purity, truthfulness, being contemporary and refined. In web design, it enlivens dark colors and can be refreshing or sterile. If you are looking to have a clean and sparkling image, white can be your friend. But do not discount it's ability to be boring.
Gray evokes somberness, authority, practicality and a corporate mentality. In business, it is always right for conservative audiences. In music marketing, you may be inclined to minimize the use of this color.
Black evokes seriousness, distinctiveness, boldness and being classic. In the music business, it creates mystery and drama and is most often a fine background color.
Now That You Are Armed With This Useful Psychological Color Information...
Spend some time looking at your own web site and/or marketing materials and see if there are any changes you want to make to your color scheme. It's amazing what a little bit of color knowledge can to do subconsciously drive more potential fans nearer to your campaign and ultimately your music or event.
Friday, November 6, 2009
SEO and Online Reputation Management are Keys to Success – Ask Carl Srgo
For business owners who are new to the concept of SEO and online reputation management, here is a look into just one of the many success stories that may convey to you the importance of these techniques when it comes to establishing and maintaining a successful, growing business. And remember, your band is a business.
Meet Carl Srgo…
A seasoned veteran in professional business development, Carl Srgo, has over 25 years of experience in his field with an extensive catologue of successful satisfied clients that are the living proof of his excellence in his field. By helping a great deal of companies achieve success, higher search engine rankings, and of course higher profit margins, Mr. Srgo has educated numerous growing corporations in the area of SEO/SEM (Search Engine Optimization/Search Engine Marketing). His most recent notable accomplishment is having taken Name Engine Inc, from a six month start-up on to a multi-million dollar deal with VeriSign Inc. in less than a year and half.
Creating His Own Success By Helping others – Online Reputation Management
While SEO and SEM tactics are key strategies to the online marketability and growth of a business, on the flip side, negative publicity generated through search engines can be very damaging to a company.
Carl Srgo recognized this early on in his career. He developed a stellar system of online reputation management to aid those who were experiencing negative online publicity. By using his own proven methods of SEO and SEM to combat the negative search results, he has successfully redeemed the credibility and online reputations of numerous satisfied clients.
Work and Play Combined to Benefit Children…
We all know that all work and no play makes Jack a dull boy. This holds true for Carl Srgo as well, but he takes just as serious an approach to his play as his business endeavors.
Carl, an avid fisherman, has studied the behavior patterns of fish, namely bass, and has fished many of the great lakes and streams across the country. In his efforts to “give back” to the community he founded the Take A Kid Fishing foundation to introduce underprivileged children to the sport of fishing and encourage parents to spend more quality time with their kids.
If you are looking to repair your online reputation or establish higher search engine rankings for your business or artistic endeavors, Extreme Music Marketing.com believes that Carl Srgo is a professional that sets a great example and provides a stellar service to both business and humanity.
Meet Carl Srgo…
A seasoned veteran in professional business development, Carl Srgo, has over 25 years of experience in his field with an extensive catologue of successful satisfied clients that are the living proof of his excellence in his field. By helping a great deal of companies achieve success, higher search engine rankings, and of course higher profit margins, Mr. Srgo has educated numerous growing corporations in the area of SEO/SEM (Search Engine Optimization/Search Engine Marketing). His most recent notable accomplishment is having taken Name Engine Inc, from a six month start-up on to a multi-million dollar deal with VeriSign Inc. in less than a year and half.
Creating His Own Success By Helping others – Online Reputation Management
While SEO and SEM tactics are key strategies to the online marketability and growth of a business, on the flip side, negative publicity generated through search engines can be very damaging to a company.
Carl Srgo recognized this early on in his career. He developed a stellar system of online reputation management to aid those who were experiencing negative online publicity. By using his own proven methods of SEO and SEM to combat the negative search results, he has successfully redeemed the credibility and online reputations of numerous satisfied clients.
Work and Play Combined to Benefit Children…
We all know that all work and no play makes Jack a dull boy. This holds true for Carl Srgo as well, but he takes just as serious an approach to his play as his business endeavors.
Carl, an avid fisherman, has studied the behavior patterns of fish, namely bass, and has fished many of the great lakes and streams across the country. In his efforts to “give back” to the community he founded the Take A Kid Fishing foundation to introduce underprivileged children to the sport of fishing and encourage parents to spend more quality time with their kids.
If you are looking to repair your online reputation or establish higher search engine rankings for your business or artistic endeavors, Extreme Music Marketing.com believes that Carl Srgo is a professional that sets a great example and provides a stellar service to both business and humanity.
EXTREME MUSIC PROMO TIP! A MUST Read! - What is SEO?
SEO (SEARCH ENGINE OPTIMIZATION) is the process of making a website and its content highly relevant for both search engines and searchers. SEO includes technical tasks that make it easier for search engines to find and index a website for the appropriate keywords.
Web SEO helps a website gain top positioning for relevant words and phrases. If a website is not found on page 1 or 2 of a search engine, then that website will not enjoy website traffic, online exposure, and online profitability and popularity.
In today’s challenging and extremely competitive music market and economic downturn, every dollar spent on promotion needs to have relevance. Advertising and marketing costs are on the rise and what used to work no longer does. Media today has become fragmented and gone are the days when companies launched a campaign on TV or radio and reached masses of consumers or potential fans. Traditional media vehicles such as newspapers, magazines and passing out flyers, simply do not get the shows booked, populated or paid for like they used to.
This is because potential fans, or "consumers" today are bombarded with thousands of marketing messages every day and they have almost become immune to traditional media.
People use the internet for their recourse. PERIOD!
Studies indicate that the Internet has become the go-to source for buyers and sellers of ALL products…MUSIC INCLUDED!
The Internet provides a 24/7 source of information and buyers, sellers, and potential fans can browse and look for WHAT they want or need, WHEN they want or need it, without having to be distracted by hordes of other irrelevant marketing messages.
This means that you need to position your Music profiles, Promotion Companies and Agents’ website for top rankings in the search engines.
Top record companies of all genres have relied on name recognition, but with a host of milions of artists to choose from, clearly only a few would get “top-of-mind” awareness. Subsequently, even the most established artists and promo companies need to optimize their websites to constantly maintain their market position.
In an industry dominated by the Internet, what matters most is not having concrete processes for your marketing and sales funnels BUT an SEO optimized website that potential fans, clients and buyers will FIND in the first place!
Guess what happens if potential fans, clients, customers, or talent scouts don’t find your website? You will run the risk of not being discovered.
Millions of Artists and companies are overwhelmingly neglecting SEO, and thus missing out on a MASSIVE opportunity to boost their expose, fanbase, profits and thrive in today’s music market and economic situation.
SEO parctices that are essential to the success of all major marketing campaigns are EQUALLY as relevant to the Music promotion industry and that is what the goal of EXTREMEMUSICMAR..KETING.COM is to accomplish.
Showing YOU how to apply these easy to use pro methods to gain the detrimental exposure you need to get ahead of your competition and get noticed.
And giving you the tools, software, and resources to get ‘er done!
*Become an Extreme Music Marketing.com member today and find out how to effortlessly incorporate SEO techniques into your everyday blogs, forums, and web page content!
Web SEO helps a website gain top positioning for relevant words and phrases. If a website is not found on page 1 or 2 of a search engine, then that website will not enjoy website traffic, online exposure, and online profitability and popularity.
In today’s challenging and extremely competitive music market and economic downturn, every dollar spent on promotion needs to have relevance. Advertising and marketing costs are on the rise and what used to work no longer does. Media today has become fragmented and gone are the days when companies launched a campaign on TV or radio and reached masses of consumers or potential fans. Traditional media vehicles such as newspapers, magazines and passing out flyers, simply do not get the shows booked, populated or paid for like they used to.
This is because potential fans, or "consumers" today are bombarded with thousands of marketing messages every day and they have almost become immune to traditional media.
People use the internet for their recourse. PERIOD!
Studies indicate that the Internet has become the go-to source for buyers and sellers of ALL products…MUSIC INCLUDED!
The Internet provides a 24/7 source of information and buyers, sellers, and potential fans can browse and look for WHAT they want or need, WHEN they want or need it, without having to be distracted by hordes of other irrelevant marketing messages.
This means that you need to position your Music profiles, Promotion Companies and Agents’ website for top rankings in the search engines.
Top record companies of all genres have relied on name recognition, but with a host of milions of artists to choose from, clearly only a few would get “top-of-mind” awareness. Subsequently, even the most established artists and promo companies need to optimize their websites to constantly maintain their market position.
In an industry dominated by the Internet, what matters most is not having concrete processes for your marketing and sales funnels BUT an SEO optimized website that potential fans, clients and buyers will FIND in the first place!
Guess what happens if potential fans, clients, customers, or talent scouts don’t find your website? You will run the risk of not being discovered.
Millions of Artists and companies are overwhelmingly neglecting SEO, and thus missing out on a MASSIVE opportunity to boost their expose, fanbase, profits and thrive in today’s music market and economic situation.
SEO parctices that are essential to the success of all major marketing campaigns are EQUALLY as relevant to the Music promotion industry and that is what the goal of EXTREMEMUSICMAR..KETING.COM is to accomplish.
Showing YOU how to apply these easy to use pro methods to gain the detrimental exposure you need to get ahead of your competition and get noticed.
And giving you the tools, software, and resources to get ‘er done!
*Become an Extreme Music Marketing.com member today and find out how to effortlessly incorporate SEO techniques into your everyday blogs, forums, and web page content!
The Music Marketing Package Of a Lifetime - ONE TIME $20
How can YOU benefit by becoming an Extreme Music Marketing.com member?
Well brace yourselves, because what we are about to show you will blow you away!
*Learn how to drive YOUR BAND or MUSIC PROMOTION/COMPANY to the FRONT PAGE OF MAJOR SEARCH ENGINES - *FREE GOOGLE SOFTWARE (A $35 value in itself)
*Acquire $3000 worth of ESSENTIAL SOFTWARE and GRAPHIC ART, SEO, Programs, 100s’ of games, ebooks, etc
*SAVE HUNDREDS OF DOLLARS on promotional materials
*MAKE MONEY by DOING WHAT YOU ALREADY DO…PROMOTING YOUR BAND…BUT BETTER!·
What if you could get YOUR BAND or COMPANY to the FRONT PAGE of GOOGLE and other popular search engines AND pay your studio rent, gear costs, travel expenses, promotional materials, flyers, posters, tickets, etc, audit your audio files, produce graphic art for CD and DVD covers, create animated music videos, promo material, and dozens of other things that are detrimental to your success by doing little more than you already are…promoting your band or business, by investing a ONE TIME $20?
This is entirely possible with little effort and what is more amazing is that YOU CAN ACTUALLY MAKE MONEY DOING THIS! $$$
EXTREME MUSIC MARKETING.COM has been developed by MUSICIANS and PROMOTERS….FOR MUSICIANS AND PROMOTERS to help those artists and “behind the scene” music professionals in getting the best possible promotional results while not having to starve to death doing it. Our outlook is a new and exciting approach to getting better exposure and ACTUALLY MAKING MONEY without having to rely on gigs, selling tickets, bogus door deals or club guarantees.
I’m going to step by step you through how we, as musicians and promoters are utilizing this amazingly affordable system with little effort to actually HELP YOU, without ripping anyone off. We tried it and it works.
If you want to simply fuck off online all day while promoting your band, this is for you buddy! Especially if you’re a myspace junkie, you could get rich being a deadbeat and get out of your mom’s basement, catch up on studio rent, buy merch, all kinds of shit. It’s Easy as fuck! And only costs $20!
Well brace yourselves, because what we are about to show you will blow you away!
*Learn how to drive YOUR BAND or MUSIC PROMOTION/COMPANY to the FRONT PAGE OF MAJOR SEARCH ENGINES - *FREE GOOGLE SOFTWARE (A $35 value in itself)
*Acquire $3000 worth of ESSENTIAL SOFTWARE and GRAPHIC ART, SEO, Programs, 100s’ of games, ebooks, etc
*SAVE HUNDREDS OF DOLLARS on promotional materials
*MAKE MONEY by DOING WHAT YOU ALREADY DO…PROMOTING YOUR BAND…BUT BETTER!·
What if you could get YOUR BAND or COMPANY to the FRONT PAGE of GOOGLE and other popular search engines AND pay your studio rent, gear costs, travel expenses, promotional materials, flyers, posters, tickets, etc, audit your audio files, produce graphic art for CD and DVD covers, create animated music videos, promo material, and dozens of other things that are detrimental to your success by doing little more than you already are…promoting your band or business, by investing a ONE TIME $20?
This is entirely possible with little effort and what is more amazing is that YOU CAN ACTUALLY MAKE MONEY DOING THIS! $$$
EXTREME MUSIC MARKETING.COM has been developed by MUSICIANS and PROMOTERS….FOR MUSICIANS AND PROMOTERS to help those artists and “behind the scene” music professionals in getting the best possible promotional results while not having to starve to death doing it. Our outlook is a new and exciting approach to getting better exposure and ACTUALLY MAKING MONEY without having to rely on gigs, selling tickets, bogus door deals or club guarantees.
I’m going to step by step you through how we, as musicians and promoters are utilizing this amazingly affordable system with little effort to actually HELP YOU, without ripping anyone off. We tried it and it works.
If you want to simply fuck off online all day while promoting your band, this is for you buddy! Especially if you’re a myspace junkie, you could get rich being a deadbeat and get out of your mom’s basement, catch up on studio rent, buy merch, all kinds of shit. It’s Easy as fuck! And only costs $20!
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